Today’s key book marketing tips

writers fon't only hang out in writing groups. One of their natural habitat is a coffee shop. That's why I write a blog about them. Check out BuzzBerry on my Coffee CommuniTea blog.

Writers don’t only hang out at writing groups or libraries. One of their natural habitats is a coffee shop. That’s why I write a blog about those little hot spots. Check out my latest find on my Coffee CommuniTea blog: BuzzBerry Bistro

I love hanging out with authors. They’re interesting, smart, and — at least in my circles — extremely generous with helpful ideas. Every time I go to a place where writers hang out, I learn something.

So, what fun is it to keep all that great information to myself? I want you to benefit, too. So here are three great ideas heard in the last couple of weeks:

  1. I’ve mentioned this one before, but it bears repeating. Use the Advanced Marketing Institute’s Headline Analyzer tool to check the emotional value of your blog/e-newsletter subject lines and headlines. (The emotional connection makes them want to read your stuff.)
  2. Slip a postcard in the back of every book you put into a reader’s hand. On the card, ask for comments about the book, and leave a space for the recipient’s email. That way you can acknowledge his or her comment. Brilliant!
  3. If you have the opportunity to give something away in a raffle, why not give away a few dollars in an envelope with a link to your ebook. This allows you to buy the book for your recipient, and all you ask for in return is his or her review on Amazon. Sweet!

What book marketing tips can you share?

ALWAYS explore key techniques to leverage book contests

The path to leveraging book contests... a bit rocky? Established writers, find out how to find the most appropriate contests for you, and how to merchandise your successes, at the next ALWAYS meeting in Gilbert. AZ.

The path to leveraging book contests… a bit rocky? Established writers, find out how to find the most appropriate contests for you, and how to merchandise your successes, at the next ALWAYS meeting in Gilbert. AZ.

Established writer:
• Are book contests important? If so, why?
• Do you know what book contests to enter?
• How do you use a contest win to market your books?
• How much do they cost?

Phoenix-area authors will share their insights on book contests at our next ALWAYS tribe meeting.

Next gathering:
Thursday, Nov.. 12, 2015
11:30 a.m.–1 p.m.
(ALWAYS typically meets on the second Thursday of the month.)

Where:
Romeo’s Euro Café
(downtown GIlbert, AZ)
207 N. Gilbert Rd. #105
Gilbert, Arizona 85234
(480) 962-4224

Back-up location:
Joe’s BBQ
301 N. Gilbert Rd.
Gilbert, AZ 85234
(480) 503-3805
Cost:
A writing tip, and your own lunch.

RSVP:
PLEASE show the consideration of reserving your spot at the table by:
• RSVPing through the “Join” link on our Facebook Event page
or
• Contacting Ann Videan, avidean@videanunlimited.com

If you’ve RSVP’d, please SHOW UP. If you run into a conflict, please let me know BEFORE the event so I can make the necessary adjustments for the group meeting. Cheers!
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ABOUT ALWAYS

Are you an established writer who:
• Needs contacts to help your writing?
• Wants advice about your writing?
• Likes to hang with other cool writers?

If so, our tribe – the Alliance for Literary Writers, Authors & Yabbering Scribes (ALWAYS) – is the place for you. We’re an informal group of established writers looking for camaraderie, ideas, enlightenment and connection with writers, especially in the Phoenix metro area, to talk about our craft and businesses.

Any established writer can connect with us online through our ALWAYS Facebook page, get listed in our directory of writers on our ALWAYS LinkedIn page, or you can meet with us in person at a lunch meeting. We’d love to have any experienced writer join us at our next meeting … anyone who spends a significant part of his/her week writing, and wants to rub elbows with other writers.