Established authors’ secrets for creating creative book covers – ALWAYS

The Alliance of Literary Writers, Authors and Yabbering Scribes (ALWAYS) —
a tribe of established, Phoenix-area writers —
gathers once a month for lunch and a chat about writing. It’s rather like a Secret Writer’s Society, except our tips are not so secret, since we share them with you.


Established authors, when it comes to book covers…
• Do you know what elements will catch a reader’s eye?
• Do you know some low-cost avenues for artwork?
• Do you know what to avoid in the design?
Let’s gather over a delicious lunch and share ideas.
If you can’t attend, can you leave a book-cover tip in the comments below?

Next gathering:
Thursday, Sept. 10, 2015
11:30 a.m.–1 p.m.
(ALWAYS meets on the second Thursday of the month.)

Romeo’s Euro Café
(downtown GIlbert, AZ)
207 N. Gilbert Rd. #105
Gilbert, Arizona 85234
(480) 962-4224

Back-up location:
Joe’s BBQ
301 N. Gilbert Rd.
Gilbert, AZ 85234
(480) 503-3805

A writing tip, and your own lunch.

PLEASE show the consideration of reserving your spot at the table by:
• RSVPing through the “Join” link on our Facebook Event page
• Contacting Ann Videan,

If you’ve RSVP’d, please SHOW UP. If you run into a conflict, please let me know BEFORE the event so I can make the necessary adjustments for the group meeting. Cheers!


• Need contacts to help your writing work?
• Want advice about your writing?
• Like to hang with other cool writers?

If so, our tribe – the Alliance for Literary Writers, Authors & Yabbering Scribes (ALWAYS) – is the place for you. We’re an informal group of established writers looking for camaraderie, ideas, enlightenment and connection with writers, especially in the Phoenix metro area, to talk about our craft and businesses.

Any established writer can connect with us online through our ALWAYS Facebook page, get listed in our directory of writers on our ALWAYS LinkedIn page, or you can meet with us in person at a lunch meeting. We’d love to have any experienced writer join us at our next meeting … anyone who spends a significant part of his/her week writing, and wants to rub elbows with other writers.

4 thoughts on “Established authors’ secrets for creating creative book covers – ALWAYS

  1. Darn I live on the wrong side of town! But love following your threads. Great topic for Thursday. One tip I got from a seasoned editor last year, on a design for my client’s medical memoir, was…keep it simple! We were working with a less-experienced designer who had given us a classic image of immigrants waving in the foreground and the Statue of Liberty beyond (already cluttered with all those people) and that superimposed by another pale image of a spine.. plus of course the title and authors’ names….. We were trying to suggest too much…my client’s impoverished immigrant childhood and his career as a spine surgeon…. I spend a lot of time now looking at covers of books published by the big houses 🙂

    • I’m planning to hold the October meeting in Phoenix, if that is of any help, Jeanne.
      Thank you so much for the tip. So many authors do try to put too much detail on a cover, when all they need is something that suggests the story and is eye-catching, right?

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