Tag Archives: book publishing

How to Choose a Trustworthy Publisher

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Thanks to TW Robinson.

Stay away from “publishers” who want to charge you for publishing. If they ask you for a fee at any time, at any point, for any reason, you are being conned. There are no exceptions.

HERE’S HOW VANITY AND HYBRID PUBLISHERS WORK…

They charge authors to publish their books. 

They make money from authors.

• They don’t make money from book sales.

• Anyone can be published that pays them money.

• There are no standards that are upheld.

• No story is too boring, bad, or horribly written for them. 

• Book sales are irrelevant to them.

• The author and vanity publisher split profits.

• The majority of royalties are usually split 50/50.

• The vanity publisher usually wants the rights to the book.

HERE’S HOW TRADITIONAL PUBLISHERS WORK…

• They pay the author.

• An author is never asked for a fee, ever.

• They make money from book sales, not the author.

• Very few authors are chosen.

• They have high standards.

• The story must be approved and marketable. 

• Book sales are what keeps them in business.

• The author and publisher split profits.

• The majority of royalties usually goes to the publisher.

• The publisher wants the rights to the book.

HERE’S HOW SELF-PUBLISHING WORKS…

• The author writes the book.

• The author edits or hires his/her own editor.

• The author formats his/her book or hires someone to do it.

• The author makes a cover or hires a cover designer.

• The author publishes the book themselves. 

• The author markets the book themselves.

• The author keeps all the profits. 

• The author keeps all the rights. 

HERE ARE EXAMPLES OF SELF-PUBLISHED BOOKS…

These authors have made over a million dollars:

• Catharina Maura – The Temporary Wife 

• Amanda Hocking – Switched

• Hugh Howey – WOOL

• Sarra Cannon – Beautiful Demons

• Alessandra Torre – The Ghost Writer

HERE’S EXAMPLES OF TRADITIONALLY PUBLISHED BOOKS…

These authors have made over a million dollars:

• Suzanne Collins – The Hunger Games

• Stephen King – The Shining

• Danielle Steel – High Stakes

• John Grisham – The Firm

• Anne Rice – Interview with the Vampire

HERE ARE EXAMPLES OF VANITY PUBLISHED BOOKS…

• Five authors you’ve never heard of.

• Five books you’ve never heard of.

• None made significant money at all.

Book Publishing Costs: Solve the Mystery

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This relatively short and very informative IngramSpark article provides excellent detail about what to expect in book publishing, along with fee ranges for various services.

How Much Does It Cost to Self-Publish a Book?https://www.ingramspark.com/blog/how-much-does-it-cost-to-self-publish-a-book

I happily discovered, too, my expertise and fee structure as a book shepherd aligns quite nicely with industry standards. Great to know in this world where pricing for book-related services can be all over the map!

Read it and reap.

………..

Write on!
Ann Narcisian Videan, Book Shepherd
Write • Edit • Publish

P.S. Learn more about my novels on my Amazon Author Central page.

Find me elsewhere online.

Six Key Steps to Produce a Book

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Writing Tip #12:
Six key steps to jump-start the production of your self-published book
(updated 6/4/2025)

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Don’t wait until the 11th hour to take care of book production details!
Photo: iStockphoto.com

So, you wrote your book, a professional edited it, and you’re ready to start the self-publishing process. But where do you start? What should you include? How do you cover yourself legally?

I self-published my first book Rhythms & Muse through CreateSpace (an Amazon company), but it took me years of research—online searches; conference attendance; and asking questions of other writers, editors and book consultants—to narrow down everything needed to actually get the book into printed form. I’m sharing my research here to make it easier for you, so you don’t have to spend all that time. I wish someone had done it for me, so I’m paying it forward.

To jump-start you, follow these six critical steps in the publishing process, and use the resources I provide as a starting point:

  1. Choose a virtual author’s assistant, if you want help
  2. Obtain an ISBN number
  3. Obtain a bar code
  4. Obtain a Library of Congress card number
  5. Find out if your content is legal
  6. Decide if you want to copyright your work

1. Decide if you want support from a virtual author’s assistant so you don’t have to do everything yourself.

This is someone who will do the legwork for the following few steps, and more. From my experience, you should expect to pay at least $65/hour for the services of a VAA. Because my novel included so much research on song permissions and royalties for lyrics, my quote from a VAA amounted to about $3,500 in 2011. Standard novels without much legal research would probably cost much less.

A great resource to learn more about this: Jan B. King’s VAA Web site.

2. Obtain an International Standard Book Number (ISBN).*

The Bowker company sells ISBNs. A unique ISBN is required for each book format you use (hardcover, softcover, e-book, audio book, etc.)  One costs about $125. You may also buy blocks of 10 numbers for $295, a great value if you’re planning to produce your book in more than one format.*

3. Obtain a bar code.*

Bar codes are required, and are produced along with the ISBN number you purchase from Bowker. This small image encrypts the cost (which you’ll need to provide), ISBN, and other information about each individual book. Bowker will provide both an ISBN-10 and an ISBN-13 number. (An ISBN-13 is based on the ISBN-10, but with the prefix 978.)

* Note: Steps 2 and 3 are available for free when publishing through KDP/Amazon, and some other print-on-demand publishers. I know many authors who happily use KDP, which enables do-it-yourself production and print-on-demand (POD) for books, CDs, DVDs, MP3 files, video, and more). Plus, they offer a very affordable broad distribution system.]

Free ISBNs are owned by the POD outlet so I recommend you buy your own for each version of a book you produce (ebook, paperback, hardback, KDP, IngramSpark, local printer, etc.)

4. Obtain a Library of Congress Control Number (LCCN).

This is a unique number assigned to each Library of Congress catalog record (book). You need only acquire an LCCN if you want your book available in libraries. LCCNs are free, but you must open an account and apply for one, which takes about two weeks. For more details, visit the LCCN sign-in page.

5. Obtain legal permissions, and licenses (for which you’ll pay royalties).

If you plan to use others’ works in your book—like quotes, lyrics, excerpts, and such—you must do three things to avoid legal issues:

  1. Identify if something is currently in the public domain
  2. Ask permission
  3. Pay the creator

I highly recommend talking with a copyright lawyer like Kevin Keener at Keener McPhail, LLC to make sure you’re in the clear using someone else’s words, images or other creative works.

6. Decide if you want to officially copyright your work.

This is optional, as anything you create is technically your copyrighted material already. But, if you’re paranoid about ownership, you can officially copyright the work through the U.S. Copyright Office. This costs $65 for a literary work.

These six steps serve as a good starting points. For my next blog entry, I plan to blog talk about design options for book production.

In the meantime, any other tips you’d care to share with other authors about the production of their books?

…………………..

Write on!
Ann Narcisian Videan
Write • Edit • Self-publish • Word-of-mouth
avidean@videanunlimited.com