Authors and e-book readers, do you use Kindle Select (KS) and the Kindle Owners’ Lending Library (KOLL)?

“Why would I,” you ask?

Two compelling reasons.

• Readers receive free e-book borrows.
• Authors gain enhanced visibility and potential sales.

Here’s how it works:

Readers, if you are an Amazon Prime member you can borrow from a collection of more than 180,000 books in the KOLL. Besides my own novel, Rhythms & Muse [big cheesy grin], the library includes 100-plus current and former New York Times best sellers — to read for free — as frequently as a book a month, with no due dates.

Watch this price drop to zero this weekend for Amazon Prime members who want to borrow my book.

Authors, simply give exclusive rights to Kindle for 90 days, enroll your titles, and promote free downloads to gain visibility. The best part, though, is you actually earn a share of the multimillion-dollar KDP Select Global Fund every time your book is borrowed from the KOLL on Amazon.

I’ve had several authors tell me their books get borrowed thousands of times over a couple of days through this program, and they can sell one book for every three borrowed. In the first Valentine’s Day 2012 promo I did the last weekend of January 2013, 994 readers downloaded Rhythms & Muse. [I’ll report later what happens, sales-wise.] Looks like we have everything to gain here, especially happy readers.

Authors… Readers… What are you waiting for?

If you have had an exceptional experience using KS or KOLL, the rest of us would like to hear about it in the comments below.

………………………….

P.S. Readers, in the spirit of letting you take advantage of this truly cool offering right away, I’ve scheduled my own KS promos. [Put this in the realm of “well-how-the-heck-will-you-know-about-it-if-I-don’t-tell-you” shameless promotion.] Yep, you can borrow my women’s fiction e-book this weekend — Fri., Feb. 1 through Sun., Feb. 3, 2013 — by searching for Rhythms & Muse at the KOLL.

Rhythms & Muse synopsis:

Alex, a Grammy-winning vocalist, lives the glamorous lifestyle, but hates it. Her dreams guide her life, but she doesn’t listen until one actually manifests. Will intuition, flashbacks to her 1970s high-school days in Coeur d’Alene, Idaho, and an ambitious current-day plan to reconnect with her former music partner and muse, help her find fulfillment?

Amazon review:

“Ann…has a gift for setting the scene and characters so that you feel like you have visited these places, and know these people in her book. I particularly liked the shift back and forth in time during the book — it reminds us that whichever paths we take in our lives, we are still the same person within. This book brought back memories of high school.”